Fabian Krek (35) is Head of Sales at Adaptricity and responsible for international Sales, identification of customer needs as well as for marketing. Prior to this assignment he worked at Keyence as sales representative for a product line. Before that he was in project management for a large supplier in car industry. Based in Germany he supported the introduction and evaluation of new software in Asia and Germany. Fabian started his professional career at a trading company for soft commodities, supporting the logistic department and was responsible for improving operative processes across different departments, especially between sales and logistics. This included the mapping of new processes in the used software tools. Fabian holds a M.A. HSG in business administration with a specialization in business innovation, is certified project manager (IMPA-D) and fluent in German, English and French.